Polypropylene Label with General Purpose Sunrise-Certified RFID inlay

When implementing RFID to track tires, the most critical element to realizing the benefits and achieving the projected return on investment is the RFID label. Without a correctly engineered label and inlay, operations can come to a halt. Tires have a low-energy, textured surface containing oils and plasticizers, preventing most adhesives from bonding well to it. The aggressive, thick adhesive required for tires can ooze and build up in the print pathway, impacting printer up-time. Plus, the oils and plasticizers can migrate into the label facestock impacting readability of the text and barcode. In addition, the inlay and chipset is critical and must be correctly tuned to ensure reliable readability on the variety of materials used to manufacture tires, and the proximity to other tires in a retail setting. Sunrise’s Tire Tread RFID Label has been carefully engineered to overcome these challenges to optimize readability, printer up-time and workforce productivity.

High performance, specially tuned inlays meet Auburn ARC Spec T

Thorough testing using industry standard Voyantic equipment validates strong, reliable read performance up to 20 m on a variety of tire brands and models. Choose from Avery AD600 or Zebra’s ZBR8000 which meet Auburn ARC Spec T, the standard for use in tire tread labeling.

Sunrise Certified for consistent and exceptional performance

Our materials and inlays have been pre-tested to ensure quality and durable print, industry-leading read performance, reliable encoding, low instance of printer voids, as well as minimal printer wear and tear. Sunrise is ISO 9001 certified and adheres to consistent processes to reduce instances of unsuccessful encoding, adhesive ooze and reliable label performance. No matter when you order, you can count on the same consistent performance.

Resistant to oils and plasticizers

Our carefully selected direct thermal and thermal transfer polypropylene facestocks coupled with an RFID friendly barrier coat prevents the migration of oils and plasticizers to ensure reliable print quality and durability.

Unmatched expertise in RFID Sunrise is your trusted expert in all things RFID.

We offer end-to-end RFID solutions – including pre-tested RFID supplies made with the right materials and adhesives, along with the highest-performing inlays and chips – customized for your application. We have played a central role in pioneering RFID technologies and defining global standards since the mid-1990’s, when smart-label technology first appeared. We hold more than 575 RFID patents and numerous industry firsts in RFID.

Aggressive adhesive applied to ensure reliable securement with minimal impact to printer up-time

We apply the aggressive, thick adhesive for reliable securement by leaving a “dry edge” to allow space for the adhesive to expand, reducing ooze outside the label. This prevents excessive adhesive build up in the print pathway which can cause printer downtime and premature print head and platen roller failure. In addition, we selected a liner to prevent the transfer of adhesive during printing.